Clear investment terms
Structured for committed angels who can unlock distribution, regulatory insight, or fintech partnerships.
Seed round (now)
- - Raise: $75K USD
- - Equity offered: 10% (post-money $750K)
- - Target close: June 2025
- - Minimum check: $25K
- - Use of funds: product, compliance, inbound sales
Growth round (planned)
- - Timing: 12-18 months post-close
- - Raise: $400K for up to 15%
- - Implied valuation: $2.66M post-money
- - KPIs: 2K paying SMEs, EBITDA breakeven on core software
- - Investor fit: fintech seed funds, strategic banks
Why this market is ready
Indonesia has 65 million MSMEs contributing roughly 61% of national GDP (Ministry of Cooperatives & SMEs, 2023), yet fewer than 20% use integrated finance software. Most rely on paper receipts, WhatsApp photos, and manual spreadsheets, creating costly compliance gaps.
Regulatory tailwinds are strong. The Directorate General of Taxes is accelerating e-Faktur adoption for SMEs, while Bank Indonesia reported 35 million merchants onboarded to QRIS by late 2023, pushing digital record-keeping downstream.
AkunIndo bridges these shifts with a localized, mobile-first workflow that works offline, understands Bahasa receipts, and syncs with popular accounting stacks like Jurnal and Accurate through open APIs.
Today
4,000
Active users capturing receipts weekly through pilot cooperatives.
Retention
78%
Monthly cohort retention thanks to automated categorization & reminders.
Net workflow time saved
6 hrs
Average per SME per month, validated in pilot studies with accounting partners.
Roadmap to scale
Execution is focused on monetizing our engaged user base, expanding compliance automation, and unlocking fintech distribution.
Q2-Q3 2025
Launch paid pilots in Jakarta & Surabaya
Convert 50 existing businesses to paid plans and onboard 150 new SMEs through accounting partners.
Q4 2025
Automate compliance workflows
Release tax-ready exports, e-Faktur integrations, and localized payroll receipt support to increase stickiness.
2026
Scale nationally with embedded finance
Partner with digital banks to offer cash-flow advances backed by verified receipts and invoice history.
Revenue projection (USD)
Conservative case based on current pipeline and validated pricing tests (IDR 400K / seat / month ~ $25 USD).
| Fiscal year | Top-line revenue | Avg. revenue / account | Customers | Key assumptions |
|---|---|---|---|---|
| FY2025 | $180K | $25 | 600 monthly subscribers | Assumes conversion of 15% of 4K active users and 5 partner accounting firms. |
| FY2026 | $540K | $27 | 1,700 subscribers | Upsell to multi-outlet SMEs plus automated compliance add-ons (15% attach rate). |
| FY2027 | $1.32M | $29 | 3,800 subscribers | National channel partners and embedded finance revenue-sharing (projected 8% of MRR). |
Why we're primed to win
Led by former Gojek product and ex-KPMG audit leads, our team blends fintech scale-up experience with regulatory depth.
Capital efficiency
Built full Android and web prototype with $120K to date; 70% of code owned in-house.
Distribution advantage
Signed LOIs with 3 accounting networks covering 8,500 SMEs and two koperasi federations.
Compliance ready
Integrated with e-Faktur sandbox and ISO/IEC 27001 controls prepared for certification.
Monetization stack
Tiered SaaS, per-receipt overages, and embedded finance revenue share with partner banks.
Let's build Indonesia's financial OS for SMEs together
We are ready to close strategic angel partners who can accelerate compliance approvals, unlock distribution in key regions, or help shape upcoming fintech partnerships. We respond within 24 hours.